Meet Nick — The Story Behind WIKKED Racing
My name is Nick Sarro, and my wife, Liz, and I started WIKKED in New Jersey in 2025. What began as designing football and cheer uniforms for our children quickly grew into something much bigger. After a couple of friends introduced us to the motocross community, WIKKED Racing was born.
As I became more involved, I saw riders being overcharged for gear that didn’t always feel personal or unique. I believed every rider deserved affordable, fully custom gear that made them feel like a pro while showing off their individual personality. That belief became the foundation of WIKKED Racing.
I’m personally involved throughout the entire process. I speak directly with our customers, help bring every unique design to life, develop and improve our products, and oversee quality and production. I refuse to settle for average because our customers deserve gear that looks incredible, performs on the track or trail, and represents who they are.
Giving back to the racing community is also a major part of who we are. WIKKED Racing proudly supports and sponsors young riders throughout the country, with an especially strong commitment to kids here in our home state of New Jersey. We want to help the next generation chase their racing goals, build confidence, and feel supported both on and off the track.
WIKKED Racing is more than a gear company—it’s a family-owned brand built through friendships, local riders, racing clubs, and the relationships we’ve made throughout this journey. Every customer matters to us, whether you’re an experienced racer, a weekend trail rider, or ordering your very first custom kit.
Our goal is simple: deliver high-quality custom gear at a fair price, give every rider a personal experience, support the future of the sport, and help you stand out every time you ride.
Be Different. Ride WIKKED.